Case Auction – Part 2 – Marketing Management

Comment below for confirm your choice :

Case 0 : Word of mouth marketing;
sparking brand conversation and helping them catch fire
Shiddiq

Case 1 : Brand extension, consumer say “yeah” or “Huh”

Case 2 : “ Mavi jeans, jeans that fit”.

Case 3 :  “Sony PS4 ,Winning the gaming war”